2025 Telemarketing Trends
Unlocking trapped Gift Aid income and increasing future donation valueWe unlocked £230,000 of trapped Gift Aid income for RSPCA.
Call eligible active/lapsed donors to unlock 4 years of historical income and increase the value of future support. |
Fusing digital lead generation with the power of a conversationCultivate warm leads online and utilise the phone as the best conversion tool to convert leads into donors.
Great for raising brand awareness alongside growing your donor base. |
Maximising LTV and ROI through bespoke cross-sellingTailored Donor Development campaigns with bespoke asks to each individual will maximise life-time value and improve the Supporter journey.
One size does not fit all. |
High availability Supporter Care & Appeals response handlingConsumer service expectations are higher than ever before. People are busy and appreciate convenience more than ever.
Round the clock availability ensures no donations are missed and expectations are met, bolstering retention in doing so. |
Cultivating a legacy audience through direct prospecting callsYour warm base cares about your cause and making a difference.
The power of a phone conversation allows you to tell the story of why legacy giving is so impactful, and how it benefits both the Donor and the charity. |
Leveraging AI to gain deep insights from phone callsUtilising speech to text technology we can get a deep understanding of donor motivations and preferences to inform future engagements, and improve the effectiveness of marketing.
Innovation at its finest! |